Insights

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What could have been a short golf trip turned into 100 courses in 100 days, as the 57 year old Bostonian Dave Blakelock recognized the opportunity to do something big. In honor of his mother with Alzheimer’s and his mother-in-law who passed away from Alzheimer’s in July of 2018, Dave decided to plan a golf […]

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The benefits of corporate philanthropy are well documented, helping businesses improve employee engagement, attract top talent, and increase sales – but workplace giving also time-consuming. Researching and vetting charities, administering matching gift programs, tracking activity, and calculating impact can take up a significant portion of your staff’s time. Even businesses with a dedicated philanthropy team […]

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Most small and medium businesses understand how important corporate responsibility (CR) is to employees and customers. It’s a due diligence task that big businesses have been working on for years and that SMBs are now making more of an effort to break into. But even today, corporate responsibility is still often siloed into that “due […]

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Corporate social responsibility (CSR) refers to all the initiatives businesses take on to make a positive impact on the world around them. Also referred to by the broader term, corporate responsibility (CR), these initiatives can include corporate philanthropy (awarding grants and donations to charities), employee volunteering, and corporate support or disavowal of social issues. When […]

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Over a 15-year period, corporate responsibility (CR) can increase a company’s market value by 6 percent¹. In cases where companies foster strong relationships with external stakeholders, the effect is even stronger: brands that are active with corporate responsibility initiatives see 40-80 percent more market value growth. Corporate responsibility can be incredibly impactful for business performance […]

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Workplace giving is becoming an increasingly important differentiator for businesses of all sizes (especially SMBs, as we’ll dive into later on). Often woven into corporate responsibility (CR) or corporate social responsibility (CSR) initiatives, workplace giving is one of the top methods businesses use to give back to their community. Workplace giving also has a strong […]

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Traditionally, the landscape has focused on strategic marketing, specifically on the three Ps: product, pricing and positioning. Those pillars have helped companies increase their awareness and close sales. But the corporate competitive landscape is shifting. The three Ps are making room for new strategic drivers, the three Cs: collars, customers, and community. While the three […]

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In the last decade, corporate responsibility (CR) has become a buzzword in offices and boardrooms across the country, and rightly so. As modern workplace trends skew toward socially and environmentally conscious employees and consumers, businesses need to incorporate CR to be competitive. That’s led to over 92 percent of the world’s 250 biggest companies publishing […]

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Corporate responsibility (CR) has been a necessary element of doing business for years. Large companies set up private foundations and giving programs, while small and medium sized companies fought to compete with more limited resources. But regardless of size, it’s been rare for companies to quantify their CR efforts by their effect on business performance. […]

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Corporate responsibility (CR) has been on the business radar for years. Many top companies, including Intel, Google, Microsoft and others¹, have established corporate responsibility and philanthropy programs. But programs are almost always limited, with little to no employee engagement or metrics demonstrating ROI or business success. That’s changing, and will continue to shift in 2019. […]

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Workplace giving initiatives are becoming both more important and more sophisticated. Changing employee attitudes and an increased emphasis on corporate responsibility has made workplace giving essential to business. A Glassdoor poll found that 75 percent of the workforce expects employers to support important initiatives in their communities.¹ Other corporate giving statistics on employee engagement, talent […]

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2018 has been a hallmark year for corporate giving. New records were set in ROI, donor advised funds (DAFs) and other areas as corporations addressed the rising importance of philanthropy in engaging employees, attracting talent, and building brands. Perhaps most importantly, technology has sped up the dissemination and adoption of emerging types of giving such […]

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In 1970, economist Milton Friedman famously used his New York Times article’s headline to quip that a business’s only social responsibility was to increase its profits.¹ While that may have been true in the 70s, it’s no longer true today. Society is shifting toward a more socially and environmentally responsible marketplace where both individuals and […]

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Sixty-four percent of consumers are “extremely likely” to buy from a company that takes a stand on social issues. That’s one reason many companies are developing corporate social responsibility (CSR) strategies. The CSR strategies are being integrated into their larger business strategy as well.   Besides the consumer and sales benefits, CSR (also known as […]

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Giving Tuesday is the Tuesday after Thanksgiving and Black Friday where nonprofits run fundraising campaigns to increase holiday donations. The event is only 6 years old, but it’s grown a lot in that time. In 2012, total contributions stood at just $12 million; by 2017, they reached $274 million.¹ The difference, an increase of 2,283 […]

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Corporate citizenship delivers measurable business value when companies leverage their core competencies to address environmental, social, or governance issues. Corporate philanthropy benefits include increased employee engagement, higher brand awareness and reputation that increases sales, and even improved employee productivity. Strong corporate citizens build a strong level of trust with their stakeholders – customers, employees, government […]

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It’s common for companies with corporate philanthropy initiatives to have employee matching gifts programs. Organizations match their employees’ donations to charity to increase employee engagement, creating higher productivity and retention, and promoting their status as a socially responsible company. Some matching gift programs succeed in increasing employee engagement and making employees feel more connected and […]

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Corporate philanthropy benefits not only the community but your company and its employees as well. And while that’s always been true, it’s even truer today. As society shifts toward more prominent social, environmental, and economic responsibility, the importance of corporate philanthropy has increased as well. It’s become essential to business success, bringing more benefits with […]

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America is in the midst of a labor shortage. For the first time, there are more jobs available than there are eligible workers to fill them.¹ To close the gap, employers must do more to acquire and retain workers. Traditionally, a desirable salary and an attractive benefits package were the main drivers of employee satisfaction […]

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The term employee engagement relates to the level of an employee’s commitment and connection to an organization.¹ And although an increasing number of organizations understand the value of engagement, a Gallup survey found that only 34 percent of employees are actually engaged at work.² That means companies have only scratched the surface when it comes […]

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Today’s companies are being reshaped by rapidly changing consumer and employee demands, declining levels of consumer trust, and increasing expectations to make a positive impact on society, the environment, and local communities. To meet those needs, corporate social responsibility (CSR) programs have emerged as an increasingly important business strategy, with a wide range of benefits […]

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Givinga is pleased to continue Expert Perspectives, a series of blog posts featuring one of our many partners on topics that are currently trending in the world of giving.  We’re proud to continue this initiative with Jocelyn Bishop.  Jocelyn is a philanthropic and nonprofit advisor who helps individuals and families make impactful contributions and nonprofits […]

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In 2018, your employees are ready to go the extra mile for the causes that they’re passionate about. Employees support organizations that balance the pursuit of profit with being a responsible corporate citizen. Companies have an opportunity to align with the personal and professional goals of their employees. Fortune 500 companies are leading the charge […]

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It’s no longer enough to simply do business as usual. Employees and consumers check out more than your product line when deciding whether to work for you or buy your goods. They also want to know your level of social commitment otherwise known as Corporate Social Responsibility (CSR): High-quality job candidates look for workplaces that reflect […]

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Givinga is pleased to announce Expert Perspectives, a new series of blog posts featuring one of our many partners on topics that are currently trending in the world of giving.  We’re proud to launch this initiative with Jocelyn Bishop.  Jocelyn is a philanthropic and nonprofit advisor who helps individuals and families make impactful contributions and […]

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Over the past several months, we have been hard at work constantly improving and enhancing the Givinga platform based on the feedback that our users have provided. I wanted to take a minute to tell you about a few significant enhancements to the platform that we have recently launch based on feedback we received. Charity […]

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Can employee engagement and corporate giving go hand-in-hand? Every year around this time fundraising managers plans for a big outcome. They vow that this time it will be different. Employees will not only want to donate to the company’s fundraising efforts, but they will exceed donation expectations. They will even do so with joy and […]

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Charitable giving is a critical part of the American fabric.  Helping each other, supporting our communities and giving to causes we care about is ingrained in our national identity.  Since 1917 the US tax code has encouraged charitable giving by allowing taxpayers to “write off” their gifts to charity.  While this charitable deduction is a […]

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Charitable Giving in a Changing Corporate World When it comes to business, there are some things that should be ruled by tradition while others should be updated regularly to match the modern climate and technology. Business etiquette stays the same from decade to decade but marketing techniques are constantly improved. Dedication to quality stays the […]

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Today, Millennials are the largest generation in the US workforce. They hold jobs in every field–from academic to technical–and getting to know them and understanding their needs is critical to creating a workplace that is prepared for the challenges that will arise over the coming years. Do you know the millennial generation in your workplace? How prepared […]

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Mention the New Age and most people will envision meditative vegetarians burning incense and chanting “Om’s”. Stereotypes aside, most companies haven’t really caught up with the demands of the New Age in business culture and they could be putting their company’s future at risk. How so? Because whether you’re old school or New Age, one […]

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Many employers think about the “traditional” benefits when it comes to thinking about what their employees value. When you are trying to fill up entry-level jobs with new college graduates you should also think outside the box. The 2016 Cone Communications Millennial Employee Engagement Study found that 64% of millennial employees will not consider a job […]

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The world is a rapidly changing place. With virtually everyone now connected, the influence and power of individuals working together collectively can be seen everywhere. Never before has the power of connected people been as impressive as it has over the last 5 years. But much more than political landscapes are affected. Business culture is […]